GREEN CRUNCH APP DESIGN
Green Crunch is a food delivery mobile app created for a health food truck with a mission to make their customers happy with good, nutritious healthy meals, raw juices, smoothies and snacks.
What We Did
We were responsible for the whole project, including user research, competition analysis, wireframing, prototyping, visual design, mockups, usability testing, iteration, high-fidelity prototype and Android app development.
The first usability study revealed that users needs a faster, more intuitive sign-in process and the option to choose between pickup and delivery. The second usability study was conducted using the high-fidelity prototype. Some users with low vision struggled with poor colour contrast ratio and wanted a quicker onboarding process.
To fix these issues, we added a pickup/deliver toggle, added a Remember Me feature to the Log in screen and slightly darkened the accent colour to improve the colour contrast ratio.
The goal was to design a mobile app that lets users order healthy meals from Green Crunch’s food truck quickly and easily at their own convenience.