RESULTS DRIVEN
Search Engine Optimization
SEO
Search engine optimisation (SEO) is the art and science of increasing your website’s visibility to search engines for those important keywords and phrases that are relevant to your business. SEO can be a very powerful and cost effective marketing strategy to drive more people to your website, expose more potential customers to your company and increase sales.
Here, at Just Pointblank, we don’t believe SEO should be an afterthought. In order to work well, a site has to rank well. If customers don’t find your site, it will never get the chance to deliver value for your company. We pride ourselves in the way we combine solid SEO with creative design, putting the same passion into both of these areas when building a website. Many sites we’ve created have quickly found their way to the first page of Google. When we design a website, we always build it to perform well in every way, including search engine rankings.
What does our SEO process look like?
1. Comprehensive SEO Audit
The first step to making any positive changes is a thorough analysis of the website’s current state – that’s what an audit is for. Does the website have any errors? Which areas can we improve upon? How can we adjust it to meet SEO requirements? This is why we make an audit – we need to seek out all errors and mistakes so that we can establish the steps that need to be taken to improve the situation.
2. Keyword Research and Competitor Analysis
Keywords are what internet users use to find your website via a search engine. We can help you create a list of keywords that will yield the best results. We will check their searchability and competitiveness levels, juxtaposing them against what your competitors are doing with their websites.
3. Content Planning
Content is king. Even though this phrase has become a kind of mantra for marketers, it feels like the true value of quality content still eludes people. The simple fact is that it has a tremendous impact on SEO, as well as the company’s overall image. With low-quality content, it becomes near-impossible to achieve a good position in Google searches, not to mention that poor reading material will simply not sit well with potential customers and drive them away from your website and straight into the arms of your competitors.
4. On-site optimization
Optimisation is a broad term that encompasses a number of operations performed over time. They are always tried and tested solutions that are guaranteed to benefit your website and your business.
5. Link building
Aside from SEO operations run on the website, we also perform other actions. Link-building ensures the growth of organic, high-quality links for your website.
6. Analytics and Reporting
We do our absolute best to make sure that our operations are as comprehensive as possible. We don’t just focus on SEO-related operations because we are aware that the ultimate success of the company depends on many other factors, such as CRO. That’s why we analyse a website’s usefulness. We want to make sure it’s easy to use, functional and doesn’t negatively impact your clients.
7. Monitoring Efficiency
We follow the results our clients gain on-line, utilising a number of independent tools, such as Google Search Console, Google Analytics, and HotJar.
Our Work
Shopify shop design
eCommerce website
UX and UI design
Infographic design
Motion graphics design
Website design
Explainer Video
Animation
Product explainer video
Marketplace platform
