Case Study
Website Development
Website development
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Psychai Talent Group Custom Web Design
Psychai Talent Group Custom Web Design
Overview
The Psychai Talent Group delivers industry leading bespoke talent assessment and people performance products through next-generation technology. PTG’s methodology leverages the expertise of Senior Industrial Psychologists and validated data modeling for unbiased, predictive people data.
What We Did
We were responsible for the whole project from client brief to website launch. Including brand design, graphic design, animation, wireframing and prototyping, mockups, website development and CMS integration.
The Challenge
Our Client’s vision for the business in the next 5 years was to build a scalable talent management platform that delivers agile, experience driven and tailored talent management solutions around the globe and to expand their partnership with global leading institutions. Our biggest challenge was to support our client’s vision with a cutting edge website and unique, custom designed visuals that speaks to their audiences.
Impact
We worked on many aspects of the PTG brand including a series of animated explainer videos, infographic design, website, presentation and brochure design as well as brand development for the Fitt.ai platform. Our well-defined and executed brand strategy played an important role in our client’s success and contributed towards securing blue chip clients and large corporate subscribers to their services.
The Goal
The goal was to create an engaging custom designed website with animated graphics and futuristic design elements that reflects PTG’s unique product offering and innovative talent management technology.
Tools We Used
Adobe Illustrator
HTML5 / CSS3
SVG animation
WordPress CMS
Excellent work, thank you for the quick turnaround time. The website looks great. You guys are crazy talented!